Your Gateway to Assets
Brands We Work With
Organized by brand. Unified by access.
Font Files
A&W Sans (Display for titles and body (digital assets))
A&W Serif (Subheader and body)
Colour Palette
Main Palette:
Text must be white or brown. Use White text on Orange, Brown text on white.
ALL TEXT MUST BE ONE COLOUR. DO NOT mix white and brown text.
Orange is for background only
Orange
#FA5E1A
Brown
#351914
Colour Palette
Main Palette
White
#FFFFFF
Pink
#E81F76
Blue
#00ACCA
Green
#93D500
Black
#0E0D0E
Purple (From Web)
#3C1991
Colour Palette
Main Palette - this is primarily used for everything. Text/Background of Text must be white or black.
The other colours are used to be backgrounds of their drink images, not for anything text related.
Black
#000000
White
#FFFFFF
Colour Palette
Ratio of colours: Blue - 20% | Red - 10% | White - 60% | Greys - 10%
Dark Blue
#004990
Red
#CA261A
White
#FFFFFF
Black
#111111
Colour Palette
Ratio of colours: Blue - 20% | Red - 10% | White - 60% | Greys - 10%
Dark Blue
#004990
Red
#CA261A
White
#FFFFFF
Black
#111111
Select a sub brand
Colour Palette
Main Palette
Red - Web AODA
#E41E2B
Red - Brand
#F40000
Black
#000000
White
#ffffff
Colour Palette
Main Palette
Green
#006635
Gold
#C1A02E
Red
#E91D2D
White
#ffffff
Colour Palette
Main Palette
Main Green
#007a3eff
Light Green
#a6ce38
Light Green (only for titles on Dark Green)
#A8D138
Yellow
#FFF200
White
#FFFFFF
Colour Palette
Main Palette
Red - Web AODA
#C20B15
Border - Web AODA
#EFB869
White
#ffffff
Product Palette
These colours are converted by us from their official CMYK (Print) to RGB (Digital) colours
Red
#D32027
Brown
#B68150
Dark Green
#006937
Green
#50B848
Colour Palette
Main Palette
Blue
#00B3E3
Pink
#E64883
Brown
#492426
Black
#000000
White
#FFFFFF
Colour Palette
Main Palette
Acid Green
#ACFF99
Concrete Gray
#616264
80's Purple
#8C0AC8
Midnight Black
#000000
Cloud White
#FFFFFF
Select a sub brand
Colour Palette
Main Palette
Gold
#a29061
White
#ffffff
Black
#000000
Colour Palette
Main Palette
Gold
#a29061
White
#ffffff
Blue
#0E5595
Colour Palette
Main Palette
Gold
#a29061
White
#ffffff
Silver
#8c8b89
Charcoal
#494e4f
BG Grey
#e8e5e2
Colour Palette
Red (Primary colour)
Brown (primary font colour)
Accents: green, blue, light brown
BG: white
Red
#CE0954
Brown
#443738
White
#FFFFFF
Green
#7BC242
Blue
#3CC7F2
Light Brown
#92513F
Select a sub brand
Colour Palette
Main Palette
Green - PMS 375
#8DC63F
Green - PMS 355
#00964C
Black
#000000
White
#ffffff
Grey
#5C5C5C
Campaign Specific
Call of Duty - Orange
#F96800
Vice Guava - Teal
#32D9C3
Vice Guava - Pink
#D43195
Wild Passion - Purple (unofficial)
#BE41D1
Wild Passion - Monster Yellow
#ECE70D
Colour Palette
Main Palette
Yellow
#FDDA00
Black
#000000
White
#ffffff
Select a sub brand
Colour Palette
Main Palette
Cool Gray 1C
#D4D4D3
Cool Gray 7C
#929497
Cool Grey 11C
#54565a
Black
#000000
White
#FFFFFF
Blue - Web
#0094B2
Colour Palette
Main Palette
Orange
#F37E20
Yellow
#FFD001
Teal
#81E3CF
Pink
#F9688A
White
#FFFFFF
Colour Palette
Main Palette
Red
#C8102E
Brown
#3F2021
White
#FFFFFF
Beige (Background)
#F9F5EE
Colour Palette
Main Palette
Volvo Dark Blue
#202A44
White
#FFFFFF
Black
#141414
Grey One
#E1DFDD
Grey Two
#A7ABA9
Grey Three
#888B8D
Grey Four
#53565A